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sharmin Akther
Apr 11, 2022
In Welcome to the Food Forum
the world of Google search, there are few opportunities to peek inside the workings. One such opportunity is the Guidelines for the Research Quality Assessor. There we get a better understanding of Google's perspective on what a quality website is. From this we can understand how this could be factored into Google's algorithms. In this article: What is Google's EAT and where does it come from? How do Google's Search Quality Rating Guidelines work? EAT and rankings How EAT and YMYL go together Have a goal, then EAT How does Google define expertise, authority, and trustworthiness? TL;DR What is company employee list Google's EAT and where does it come from? The concept of EAT, which stands for expertise, authority, and trustworthiness, originated in Google's Search Quality Evaluator (SQEG) Guidelines. The concept of debuted within the SQEG in 2014, giving us clues as to what Google considers quality. We first learned about Search Quality Teams in 2004 – then later the SQEG document, used internally to train Search Quality Evaluators, was leaked by Google. In 2015, Google made the full version of the Guidelines for Search Quality Evaluators available to the public. Since then, it has gone through several iterations, with the latest version dated December 2019. (This is a good summary of the big changes in the latest iterations of
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sharmin Akther
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